Select Page

Read Lee Clow’s love letter to advertising

Lee Clow, the creative mind behind ads like Apple's "Think Different" and Adidas' "Impossible is Nothing," is retiring.As of today, the chairman at TBWA/Media Arts Lab and director of Media Arts at TBWA/Worldwide is moving into an advisory role as chairman emeritus at...

Opinion: How to make your pitch great again

Winning a pitch is, unfortunately, pretty much everything in advertising these days. If you win, other peopleclients, talent, consultantswill believe in you and, thus, you will win more pitches.If you win and your work is undistinguished, people will nonetheless think...

Why Target sat out the Grammys

There was one advertiser noticeably absent from Sunday's Grammy Awards: Target. After spending heavily on the February event in recent years with a surprise concert and live music videos, the retailer sat this year out."Music has always been and continues to be an...