by Anthony Crupi | Jun 23, 2018 | Uncategorized
W. Somerset Maugham was onto something in 1941 when he wrote "the Riviera isn't only a sunny place for shady people." While still hilarious in 2018, there was significantly less shadinessboth in conference-goer behavior and as a reprieve from the blazing sunat the...
by Anthony Crupi | Jun 23, 2018 | Uncategorized
Dress it up in a fancy package, throw in some questionable health benefits and watch consumers come running. Or so goes the theory behind Hot Dog Water.The "product," which showed up at a festival in Vancouver last Sunday, is pretty much what it sounded like: a single...
by Anthony Crupi | Jun 23, 2018 | Uncategorized
Reddit's redesign and new ad products seem to be paying offfor Audi, at least.The car manufacturer's "Think Faster" campaign featured stars such as Elizabeth Banks and Liza Koshy answering questions from Redditors live "Ask Me Anything" style while zooming 120 mph or...
by Anthony Crupi | Jun 23, 2018 | Uncategorized
Thursday at the Cannes Lions International Festival of Creativity saw quite a different New Director's Showcase. This year, Saatchi & Saatchi, which has curated the show celebrating emerging talent for the past 27 years, passed the baton to RSA Films, one of the...
by Anthony Crupi | Jun 23, 2018 | Uncategorized
In this occasional series, Ad Age asked small agency chiefs what they would do differently if starting their shops today.We are in a relationship business. As I look back, with the benefit and clarity of hindsight, I recognize how much of our agency's survival rested...
