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Ford cuts brand sedans — and marketing spending

Ford Motor Co. plans to stop selling all sedans in North America and has nearly doubled its cost-cutting target by 2022 from the plan it laid out only six months ago. The automaker said it will either fix or eliminate unprofitable portions of the business -- and trim...

Realtor.com picks Crossmedia as digital media AOR

Realtor.com has selected independent Crossmedia as its digital media agency of record as it ramps up its digital media investment and tries to drill down on audience identification.Realtor.com still works with creative agency Pereira & O'Dell, which created its new TV...

LVMH said to be reviewing media in North America

Luxury goods conglomerate LVMH Mot Hennessy Louis Vuitton is reviewing its media account in North America, according to people with knowledge of the matter.The French luxury conglomerate houses a stable of high-end fashion, cosmetics and alcohol brands including Dom...