by Alexander Lee | Oct 15, 2021 | cannabis, Gaming & Esports, Online Marketing
This weekend, entrepreneur and gaming influencer Hector “H3CZ” Rodriguez is launching a premium cannabis and hemp brand called Pine Park. Rodriguez is the first prominent gaming influencer to professionally align with the cannabis industry, taking advantage of what he...
by Alexander Lee | Oct 13, 2021 | Gaming & Esports, Online Marketing
Epic Games’ Unreal Engine is one of the most popular software frameworks in the gaming industry — the preferred development tool of more than 7.5 million licensed developers. And after seeing expanded use to create film sets and design automobiles, Unreal Engine has...
by Alexander Lee | Oct 8, 2021 | Gaming & Esports, Online Marketing
NASCAR and esports entertainment holding company Subnation have teamed up to bring the popular motorsports brand into the metaverse with persistent digital experiences that help fans engage more deeply. The partnership, which was officially established earlier this...
by Alexander Lee | Oct 6, 2021 | Gaming & Esports, Online Marketing
DreamHack, one of the longest-running live event series in esports, is in the midst of a serious brand refresh. Last September, the company merged with ESL, another prominent esports brand owned by the Swedish holding company Modern Times Group. With the two brands...
by Alexander Lee | Oct 5, 2021 | Gaming & Esports, Online Marketing
The exercise bike company Capti is looking to bring physical fitness into the metaverse. Unlike competitors such as Peloton and Zwift, Capti’s gamified cycling platform is built in Unreal Engine, priming it for cross-compatibility with a slew of pre-existing virtual...
