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    iProspect names 2024 Level Up Committee cohort

    iProspect has revealed the members of its 2024 cohort of its Level Up Committee, a shadow executive leadership team that aims to give the dentsu agency’s team members access to leadership opportunities.

    The Level Up Committee was launched last year and is an internal program based on the agency’s employee value proposition, “where the ambitious accelerate the possible.”

    The 2024 cohort consists of media strategist Georgie Connor, senior digital manager Aaron Paul, client manager Lily Selby-Thompson, client executive Peter Lecopoulos, and client director Matt Grimmond.

    One of the key achievements from the inaugural cohort was collaborating to develop a culture of psychological safety within the agency, creating an environment where everyone in iProspect, regardless of hierarchy, title, or tenure, can express their feelings and points of view.

    The committee also further developed iProspect’s Personal Development plan structures through the integration of personal values to ensure intrinsic motivation and development for everyone.

    Marcelle Gomez, managing director of iProspect said: “The Level Up Committee were instrumental in helping to shape the iProspect business strategy last year, acting as both a voice for the broader agency and a sounding board for initiatives that helped shape our culture of growth.”

    The Level Up Committee is made up of five people from across the agency’s offices in Sydney and Melbourne.

    It is self-nominated, with potential candidates putting their names forward and taking different actions, such as nominating colleagues for iProspect’s employee of the month ‘Shining Star’ awards, entering industry awards, completing industry certifications, rolling out initiatives within the agency, and other activities to gain nomination points.

    The group will receive personal mentoring with iProspect’s executive leadership team, roll out needed initiatives within the agency, and act as the voice of the staff to the executive leadership team.

    Connor said: “I am incredibly honoured and excited to have been selected for the 2024 Level Up Committee (LUC). Being part of this committee offers a remarkable opportunity to drive meaningful change within iProspect business, people, and clients.

    “This experience will undoubtedly be a tremendous learning and growth opportunity, as the LUC collaborates to develop impactful initiatives, with increased exposure to the iProspect National ELT,” she added.

    Gomez added that the Level Up Committee has helped bring a fresh perspective to the agency, and allowed the Executive Leadership team to benefit from generational inclusivity.

    Top image: Georgie Connor, Aaron Paul, Lily Selby-Thompson, Peter Lecopoulos and Matt Grimmond

    The post iProspect names 2024 Level Up Committee cohort appeared first on Mediaweek.

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