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    Love Media appoints Alana Dowling as client director

    Love Media has appointed Alana Dowling as client director, strengthening the independent agency’s client services team.

    Dowling brings nearly two decades of experience in media investment and marketing strategy to the agency. Her most recent role was as investment, marketing, and L&D director at Orion Worldwide. Previously, she held roles at Magna Global, Carat, and Initiative.

    Love Media said she will leverage her experience to drive client strategy, foster innovative media solutions, and strengthen the agency’s commitment to superior client service.

    Rob Wall, managing director of Love Media, welcomed Dowling to the team and noted that her “background and deep understanding of the media landscape will be invaluable” as the agency continues to grow and evolve.

    “Alana’s media experience and personal qualities as a wonderful human align perfectly with our goals, making her an excellent addition to our agency. Alana and I worked together at Carat, and I am looking forward to working with her once again,” he said.

    Dowling said of her appointment: “I am thrilled to join Love Media and look forward to working with the team to deliver exceptional results for our clients. It’s an exciting time to be part of the independent media agency landscape, and I am eager to contribute to Love Media’s success and plans for the future.”

    This comes after Love Media teamed up with Dentsu Creative to launch a new brand platform for The Iconic, coinciding with its refreshed company purpose: Creating a better way for people to shop.

    The integrated campaign rolled out across owned, paid, and earned media, with a range of executions bringing to life some of the different ways you can shop at The Iconic: fashion, sport, beauty, exclusives, and pre-loved – all with the renowned fast delivery offering.

    See also: Dentsu Creative and Love Media launch The Iconic’s new brand platform

    Top image: Alana Dowling and Rob Wall

    The post Love Media appoints Alana Dowling as client director appeared first on Mediaweek.

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