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    Nick Thomas leaves EssenceMediacom for new role at Amazon Ads

    Nick Thomas, EssenceMediacom’s chief investment officer, has left the agency after over a decade at GroupM. His next role will be national head of sales ANZ at Amazon Ads.

    “After 12 epic years at EssenceMediacom Australia and GroupM Australia and New Zealand, last week marked the end of my journey,” Thomas wrote on social media about his departure. 

    “I’ve loved every minute and have too many people to thank for making my time there special. To all of you, I want to express my deepest gratitude. Your support, encouragement, and camaraderie made it truly unforgettable.”

    In his last three years as CIO, Thomas had been managing 240 people and almost $1 billion in billings. In his move to Amazon, he’ll be joining his former GroupM colleague, Willie Pang, who made the move to general manager of Amazon Ads in August last year.

    “Nick has been part of the EssenceMediacom and GroupM family for close to 12 years, rising rapidly through the ranks from trading director to lead our Media Solutions and Investment function,” said Pippa Berlocher, EssenceMediacom’s CEO.

    “Since I joined the business, Nick has been a phenomenal support to me, and I’ve been awed by his energy, passion and commitment to our Breakthrough journey. He has helped build an implementational planning and investment team across EssenceMediacom’s agencies in Sydney, Melbourne and Brisbane, and a culture of strong partnership and collaboration within GroupM. 

    “His energy and leadership will be missed, but we’re excited for his new adventure and look forward to partnering with him in his new role.”

    In February, EssenceMediacom Australia formed a dedicated specialist data, technology and analytics division, leading the charge in providing client consultation and business solutions.

    The division works with clients to develop tangible maturity roadmaps and enablement programs that integrate data, technology and analytics into clients’ brand marketing from planning through to activation.

    Top Image: Nick Thomas

    The post Nick Thomas leaves EssenceMediacom for new role at Amazon Ads appeared first on Mediaweek.

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