Wednesday, February 28, 2024

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    Digiday+ Research: Cookie deprecation eclipses the economy as publishers’ biggest challenge this year

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    Publishers have been struggling with the challenges brought on by the economy for the past few years, and that’s probably not going to change much in 2024. However, the industry is facing another challenge this year that might just put the economy on the back burner for a bit: the death of the third-party cookie.

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