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    Domo releases annual “Data Never Sleeps” report: Highlights data’s pervasive role in our everyday lives

    Over the past decade cloud-based business intelligence and data analytics platform, Domo, has tracked the exponential increase in online activity across various platforms, from Instagram and X to Amazon, and many others. Now, Domo has released the 11th edition of its Data Never Sleeps (DNS) study, showcasing a comprehensive analysis of global data usage trends, and shedding light on the ever-evolving landscape of digital interactions.

    The annual DNS report serves as a panoramic overview of the colossal volume of data generated on the internet every minute, illustrating the profound impact of data on daily lives as people continue to engage with digital platforms and services.

    Domo’s founder and chief executive officer, Josh James, noted, “This year’s findings reflect the ever-changing and fast-paced digital landscape, which has only been heightened by the rapid popularity of AI models such as ChatGPT.”

    Emphasising the omnipresence of data in our lives, James remarked, “Data drives everything we do, from a quick search online or sending an email, to checking the latest headlines on our way to work.”

    Key highlights from the Data Never Sleeps 11.0 report include:

    The AI Boom: Artificial Intelligence (AI) has become a driving force in the digital realm, with platforms like ChatGPT reshaping the ways we work, communicate, and create.

    Users submit 6,944 prompts every minute, showcasing the pervasive influence of AI. Simultaneously, search engine habits persist, with over 6.3 million Google searches occurring every minute, reflecting a steady increase from the previous year.

    Entertainment Dominance: X (formerly Twitter) has experienced a resurgence, with users now posting 360,000 tweets per minute, up from 347,000 in the previous DNS edition. Spotify users stream 24,000 hours of music, including 69,444 Taylor Swift songs, every minute.

    Instagram users send over 694,000 reels via direct message in the same timeframe. The world of streaming continues to thrive, with viewers collectively watching more than 40 years of content every minute.

    See also: Mediaweek’s A to Z of 2023: X is for X (formerly Twitter)

    Transactions on a Tear: Digital spending continues to surge, with Amazon witnessing over $455,000 in sales every minute. The food sector sees a significant uptick in digital transactions, as DoorDash diners place orders totalling $122,785 every minute.

    Cybersecurity Challenges: As digital activities intensify, so do cybersecurity threats. Cybercriminals launch 30 Distributed Denial of Service (DDoS) attacks every minute, underscoring the imperative need for robust online security measures to safeguard individuals and businesses.

    James concluded, “Data weaves the fabric of our digital lives, and our annual Data Never Sleeps report highlights some of the most meaningful data for businesses and consumers alike.”

    The post Domo releases annual “Data Never Sleeps” report: Highlights data’s pervasive role in our everyday lives appeared first on Mediaweek.

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