For the most part, the advertising industry’s diversity, equity and inclusion efforts have been an uphill battle, even after the promises and commitments that were made in 2020 after the murder of George Floyd.
The industry’s stalled DE&I progress has been a point of critique. Despite the promises, media companies are still mostly hiring white people as of this year. In 2022, 90% of agency leaders identified as white, up from 73% in 2021, according to the 4A’s 2023 Diversity in Agencies Survey Report. Meanwhile, DE&I positions are drying up after a surge in hiring, with those positions facing the brunt of budget cuts in times of economic crisis, according to the Society for Human Resource Management.