Monday, December 11, 2023

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    Pluto TV launches 51 FAST channels on 10 Play

    Pluto TV has announced the launch of 51 FAST Channels on a new dedicated user experience called Live TV With Pluto TV on 10 Play.

    Free ad-supported streaming television (FAST) channel is where viewers can enjoy binge-worthy, TV show dedicated channels across reality, comedy, drama, fantasy, crime, kids, action and more, all for free and at your fingertips.

    The FAST channel includes titles such as I Love Lucy, Happy Days, The Brady Bunch, Dynasty, Beverly Hills 90210, and many more, with episodes playing back-to-back.

    The Pluto TV FAST channels are featuring a wide variety of content across every genre and for all generations, offering iconic IP from trusted entertainment brands, with content spanning categories including movies and television, comedy, reality, crime, classic TV, game shows, kids and more.

    Iconic seasons of Beverly Hills 90210 are available alongside channels for classic episodes of Happy Days or Dynasty. For comedy enthusiasts, there are channels devoted to sitcoms, movies and stand-up, and there’s even content for nostalgic millennials like Baywatch.

    The 51 channels include:
    • 48 Hours
    • America’s Next Top Model
    • Baywatch
    • Becker
    • Bellator
    • Beverly Hills 90210
    • Bondi Rescue
    • Diagnosis Murder
    • Dynasty
    • Gunsmoke
    • Happy Days
    • HauntTV
    • Hawaii Five-O
    • I Love Lucy
    • Judge Judy
    • MasterChef
    • Matlock
    • Medical Emergency
    • Merlin
    • Mission Impossible
    • Moviesphere
    • MTV Biggest Pop
    • MTV Dating
    • MTV Drama
    • MTV Entertainment
    • MTV Love
    • MTV Reality
    • MTV Retro
    • MTV The Shores
    • NatureTime
    • Nick Classics
    • Nick Jr
    • Nick Movies
    • Nick Rewind
    • NickTeen
    • NickToons
    • Prisoner
    • Rush
    • South Park
    • Survivor
    • Survivor US
    • The Bold & The Beautiful Classics
    • The Brady Bunch
    • The Drew Barrymore Show
    • The Graham Norton Show
    • The Traitors
    • The Twilight Zone
    • True Stories
    • Wicked Tuna
    • Wipeout Xtra
    • Xtreme Adventure

    More FAST channels will be added to 10 Play in the near future. Audiences should apply the latest updates to their 10 Play app to ensure they have the optimum viewing experience for Live TV With Pluto TV.

    Last month, when Live TV With Pluto TV was announced, Olivier Jollet, executive vice president and international general manager for Pluto TV said: “These 50 Pluto TV channels represent our first step to engage with Australian audiences and we are happy to mark this milestone by partnering with 10 Play, demonstrating once more the strength of our Paramount ecosystem.

    “As pioneers in the FAST industry, we are bringing a new and unique user experience through curated channels dedicated to this market. Our mix of local and international content which matches the needs of our local audiences is what makes Pluto TV so valuable for viewers, clients, and partners across the world.”

    Meanwhile Jarrod Villani, executive vice president, chief operating and commercial officer and regional lead, Paramount Australia & New Zealand (ANZ), said: “We’re excited to give our consumers a sneak peek of the ultimate lean-back experience provided by Pluto TV. We cannot wait to offer to our Australian viewers dedicated and curated content for every generation and taste featuring cult classics and global smash hit TV series to entertain devotees and lure new fans.”

    Villani added: “This announcement builds on 10 Play’s success in 2023 – the biggest year ever for the platform with minutes viewed up 21% on 2022. It gives 10 Play a unique and strong point of difference in the Australian market that will build on nearly a decade of insights gathered from delivering alternate viewing experiences.”

    See also: 10 Play getting 50+ new FAST channels as Paramount launches Pluto TV in Australia

    The post Pluto TV launches 51 FAST channels on 10 Play appeared first on Mediaweek.

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