Tuesday, December 6, 2022

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    US Ad of the Day: Jason Sudeikis, Itzy and Edwin Castro ask: ‘Wanna go to McDonald’s?’

    To celebrate the upcoming Fifa World Cup, McDonald’s pulled out all of the stops to posit the question: “Wanna go to McDonald’s?”

    In a high-energy global ad, McDonald’s shows that everyone around the world is asking the same question – albeit in many different languages. Whether it is pleading children, bus riders, A-list celebrities or both happy and sad football fans, the question is the same: “Wanna go to McDonald’s?”

    The capper is Jason Sudeikis (acting rather Ted Lasso-ish) when his friend arrives with a bag of McDonald’s. He says in disbelief: “You went to McDonald’s without me? I mean, you could have asked.” When his friend says sorry, Sudeikis retorts: “You can’t eat an apology.”

    Sudeikis said in a statement: “I’ve had my fair share of full English breakfasts and fancy Manhattan brunches, but if I had to choose one way to start my morning or end my late night, I’m picking the Bacon, Egg and Cheese Biscuit from McDonald’s every single time.”

    The spot also features the No 1 TikTok creator Khaby Lame, top EA Sports Twitch streamer Edwin Castro and K-pop stars Itzy.

    Wieden + Kennedy New York created the spot. 

    The World Cup begins on Sunday November 20.


    Agency: Wieden + Kennedy

    HCM agency: Alma

    HCM digital: Boden

    PR agency: Weber Shandwick

    Media agency: OMD EMEA

    Talent agency: The Narrative Group

    Production company: Caviar

    Editorial company: The Den Editorial

    VFX company: Preymaker

    Telecine company: Company3

    Mix company: Lime Studios

    Original music: Walker Music     

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