Tuesday, October 4, 2022

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    Publicis Groupe appoints Jane Lin-Baden as APAC CEO as Loris Nold assumes EMEA role

    Publicis Groupe has appointed Jane Lin-Baden as CEO for the Asia Pacific region, replacing Loris Nold, who steps into an expanded EMEA role.

    Lin-Baden, CEO of Publicis North Asia operations, will now also oversee the group’s South Asia, Australia/ New Zealand and South-East Asia operations, reporting directly to Publicis Groupe chairman and CEO Arthur Sadoun.

    Lin-Baden takes the reigns from Loris Nold, previously CEO of APAC/MEA operations and now assumes the newly created CEO role for Europe, the Middle East and Africa (EMEA).  Nold will oversee all Publicis Groupe’s European operations and markets and his remit across the Middle East and Africa.

    In further changes, Publicis Groupe Latin America CEO Monica Gadsby will add oversight of Brazil to her responsibilities, reporting to US COO Tim Jones. PMX CEO Talia Raviv will also expand her remit to oversee Publicis Groupe’s global media operations and report to Dave Penski, CEO Publicis Media US.

    The changes follow the renewal of Sadoun as chairman and CEO for another four years and the establishment of a management team, called the Directoire+, consisting of Publicis Groupe chief strategy officer Carla Serrano, Publicis Media US CEO Dave Penski, Publicis Sapient CEO Nigel Vaz and Publicis Groupe France president Agathe Bousquet.

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