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    Future of TV Briefing: Video publishers look to strike a balance between YouTube Shorts and traditional YouTube

    This week's Future of TV Briefing looks at the relationship between YouTube Shorts and traditional YouTube videos as video publishers adopt the former in hopes of contributing to -- and not cannibalizing -- the latter.

    The post Future of TV Briefing: Video publishers look to strike a balance between YouTube Shorts and traditional YouTube appeared first on Digiday.

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