Brand combines two things that have been boosted by the pandemic—skincare and gaming.
- Opinion: Brands must recalibrate for a world where product experimentation is a habit
- Trending: Reebok’s plant-based shoe and Sizzler’s flame-out
- E-commerce ad spend to surge 18% amid overall decline, WARC says
- Pritchard: P&G is taking control in the media supply chain — and so can other marketers
- Campaign Trail: Tecate’s visual refresh embodies its modern messaging