The Singapore-based Dick Van Motman has a new role within the Dentsu Aegis Network as global CEO of creative. His remit, according to DAN is “develop and grow the creative proposition for Dentsu Aegis Network globally.”
A DAN spokesperson clarified that this was an expansion to Motman’s current role as global president of Dentsu Brand Agencies and that he will continue to operate out of Singapore.
Motman will work closely with the newly appointed chief creative officer at DAN, Gorden Bowen, one of the founders and chairman of American creative agency mcgarrybowen which was acquired by Dentsu in 2008.
In addition, So Aoki, the chief operating officer of DAN in China has been given the mandate of chief corporate planning officer. His remit is to “define and deliver the strategic direction of the business” working with the executive team at the agency.
Dentsu Aegis Network’s executive chairman and CEO Tim Andree said: “These important appointments to our executive team will drive even greater connection for our clients to the full spread of our world-class capabilities.
“Clients want to work with agencies who provide outstanding, consistent services that can be integrated on a global basis and this announcement is an pivotal step to organising our business around those priorities.
“This is an exciting time as we set our direction and evolve our top leadership team to deliver our vision of innovating the way brands are built and helping our clients to win, keep and grow their best customers to drive long-term success.”
Both Aoki and Motman will report directly to Tim Andree and will sit on the Dentsu Aegis global executive committee.
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