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Google: Still ‘early days’ for performance advertising on YouTube

by | Feb 5, 2019 | A-Post to MarTech Today, A-Post to Search Engine Land, Channel: SEM, Google, Google: AdWords, Google: YouTube | 0 comments

On its fourth-quarter 2018 earnings call, the company noted YouTube's contributions to revenue growth and cited performance formats and YouTube TV initiatives as areas of future growth. The post Google: Still ‘early days’ for performance advertising on YouTube appeared first on...

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