A new report from CPQ software provider FPX indicates more companies understand the best way to drive sales is boosting customer experience. The post New report: B2B digital transformation is more focused on customers than on efficiency appeared first on Marketing Land.
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- Reports of the death of the influencer economy have been greatly exaggerated
- Survey: How does your company manage its content?
- Vans promotes creative punk culture with ‘the Spirit of DIY’ brand ambassador campaign
- Kellogg’s Frosted Flakes is title sponsor of the renamed Tony the Tiger Sun Bowl
- Adobe, HYPR and Xaxis are among the Digiday Technology Award winners