Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: Attribution modeling, getting in the ABM game, Google Partners Program appeared first on Marketing Land.
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- ‘Not now, Boomer’: Adland without purpose will only keep us in the dark ages
- How lockdown is accelerating the at-home adoption of Spotify
- Opinion: Time’s up, ad industry. Black Talent Matters
- Apple’s ode to remote working humorously captures its frustrations and blunders
- Yield Analytics is the key to premium video forecasting