Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: Some supporters toasted Brett Kavanaugh's confirmation as a Supreme Court justice by posting selfies of themselves drinking beer, with the hashtags "Beers4Brett" or "BeersForBrett." It was apparently a reference to Kavanaugh's extended ode to beer during his Senate Judiciary Committee hearings. ("Yes, we drank beer. I liked beer. Still like beer. We drank beer.") The Daily Caller's Benny Johnson posted a photo of himself chugging Coors Light while holding an American flag, and he shared other photos that people sent in. There were beer selfies with brands from Budweiser to Guinness; Sen. John Cornyn of Texas posted a photo of a champagne flute and tweeted, "Not quite #Beers4Brett but #Bubbly4Brett instead."
Beer brands did not join in. Some people found the beer-filled celebration appalling, given the context. As CBS News says, "the pictures and hashtag were seen as insensitive to many who noted that Kavanaugh had been accused of sexual assault" decades ago as a high school student at a party involving teenage drinking. (Kavanaugh denies the allegation.) One Twitter user wrote, "#BeersForBrett makes me sick. Are we really to the point of joking about a detail of a sexual assault allegation made against a SCOTUS nominee?"
On Fox News: On The Ingraham Angle, host Laura Ingraham and contributor Raymond Arroyo snapped selfies of themselves with bottles of Bud Light, a joke segue between a report about the dangers of selfies and news about Kavanaugh. Arroyo fell out of his chair (which the host later confirmed was intentional.)