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Twitter executive Jack Dorsey tweeted it was a 'mistake' to mention that Twitter will increase transparency for all ads in 'the coming weeks' last October

Dorsey replied to a Buzzfeed reporter, who tweeted: "When Twitter said it was going to launch an Ad Transparency Center "in the coming weeks" ahead of its hearings in Washington last fall? Still no sign of it six months later."

Twitter is also looking into the concept of measuring conversational health to combat abuse on the platform.

To achieve that, Twitter is working with a non-profit research organisation Cortico and Social Machines which identifies shared attention, shared reality, variety of opinion, and receptivity.