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Facebook’s Mark Zuckerberg isn’t happy with Apple chief executive Tim Cook’s recent criticism of the social giant.

In an interview with Vox's Ezra Klein, Zuckerberg called Cook’s comments “extremely glib and not at all aligned with the truth.”

The Facebook chief’s comments come days after Cook criticized Facebook’s business model in the wake of the Cambridge Analytica scandal that’s rocked the social platform. When asked during an interview with MSNBC’s Chris Hayes and Recode’s Kara Swisher what he’d do if he were Zuckerberg, Cook responded: “I wouldn't be in this situation.”

Cook also took a shot at Facebook’s reliance on advertisers and user data to make money, stating that Apple “could make a ton of money if we monetized our customer — if our customer was our product. We’ve elected not to do that.” The Apple chief has also called for stronger data privacy regulations in light of the scandal, which saw the data of 50 million Facebook users improperly harvested and used for political purposes.

But Zuckerberg defended Facebook’s business model during his talk with Klein, explaining that Facebook works hard to “provide a free service” that everyone can use.

“The reality here is that if you want to build a service that helps connect everyone in the world, then there are a lot of people who can’t afford to pay. And therefore, as with a lot of media, having an advertising-supported model is the only rational model that can support building this service to reach people,” he said.

Zuckerberg also made a thinly-veiled dig at Apple’s prices, stating people shouldn’t let “companies that work hard to charge you more convince you that they actually care more about you. Because that sounds ridiculous to me.”