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An email sent by a staffer at London agency The&Partnership, ranking women at the agency as "Top 5" in terms of attractiveness, is causing a storm in the U.K. advertising world.

Although the email was apparently sent as a "joke," it has made public the fact that such "Top 5" emails were, at least until recently, common practice in U.K. agency culture.

Paul Martin, a departing planner at The&Partnership, sent the email Friday, including wording that ranked women at the agency as "Top 5" and "Bottom 5" in terms of looks.

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