Monday, October 3, 2022

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    Somesuch Is Ad Age’s 2018 Production Company of the Year

    A simple mantra propelled Somesuch to the top of our Production Company A-List this year: "We give a fuck."

    Industry vet Sally Campbell says that has fueled the company since she started it in 2007 in London with her husband, director and Atlantic Records alum Tim Nash, and fellow helmer Nick Gordon. Somesuch gives a fuck about ideas. It gives a fuck about craft. And in an industry notoriously known for giving male talent the choice opportunities, it continues to give a huge fuck that all its directors get a fair shot at doing a standout piece of work.

    Somesuch created ads that helped propel the conversation about equality and social justice forward in powerful and artful ways with a roster containing, for the industry, an unusually high number of women (10 of its 27 directors).

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