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Super Bowl Alert: Commercial teasers are finally appearing

Good afternoon Super Bowl junkies,I’m Jeanine Poggi, Ad Age’s senior editor, here with the latest edition of our Super Bowl Alert. In the weeks leading up to the game, Ad Age will bring you breaking news, analysis and first looks at the high-stakes, bi…

What's the deal with the Sainsbury’s/Asda deal? 

There has been speculation recently questioning whether the Asda-Sainsbury’s merger will go ahead after the two businesses requested more time to respond to the Competition and Markets Authority’s (CMA) inquiries (although to be fair, December is not k…

Bing predicts 15% click bump off expanded Verizon ad deal

Microsoft’s search engine Bing is looking to gain ground on market leader Google by expanding a partnership with telecom and advertising giant Verizon. It could increase Bing’s US ad clicks by as much as 15% claims the company.
The firms have expanded …

Superunion names BBH's Holly Maguire as UK managing director

Superunion, WPP’s global branding agency, has named Holly Maguire as its UK managing director, charged with growing the business and managing key client relationships.
Maguire joins the agency, which was formed a year ago following the merger of Brand …

Michael Bublé stars in Bubly’s Super Bowl ad

You can add a Canadian crooner to the list of celebrities appearing in Super Bowl ads. Michael Bubl is featured in a 30-second ad for PepsiCo-owned sparkling water brand Bubly, for no other reason than the word Bubly looks like Bubl.A teaser video rele…

GM pulls disputed ‘Real People, Not Actors’ TV ad

Chevrolet will stop airing its most recent “Real People, Not Actors” TV ad that claims the brand has better reliability than Toyota, Ford and Honda, among other brands.The commercial has been pulled nationally and is being phased out in local markets …