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Lowe’s unveils new campaign and NFL sponsorship

Lowe’s is hammering home the importance of doing things right with a new campaign as it strives to expand its customer base by taking a grittier approach. The home improvement store is rolling out its new tagline, “Do it right for less. Start with Lowe…

McDonald’s India gets new director of marketing for west and south

Arvind RP has joined fast food chain McDonald’s as director of marketing and communications for the west and south of India. He moves from Kaya, the sister-concern of Indian FMCG Marico, where he was vice president of marketing. He was previously with Levi Strauss & Co and Indian snack food firm Britannia. The announcement: Hardcastle […]

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Havas Group promotes Kenny Yap to GM

Kenny Yap has been promoted to general manager in charge of social, content and PR by the Havas Group. He will lead Socialyse and Red Agency, Havas Group specialist brands for social and PR. Yap who joined Havas in August 2017 was previously client services director. The announcement: Havas Group Singapore has promoted Kenny Yap […]

The post Havas Group promotes Kenny Yap to GM appeared first on Mumbrella Asia.