Domino’s deals with a bloody ad placement and Nike takes a PR hit, but two U.S. gymnasts get brand love.

As the cost of everything from ingredients to labor rises, margins at Mondel?z, Kraft Heinz and Conagra are getting pinched. So, how high can they push retail prices before chasing shoppers to cheaper alternatives?

The gold-medal-winning gymnast will enjoy newfound business freedoms under NCAA’s new ‘NIL’ rules.

The move by the largest private employer in the U.S. sends a signal to other companies.

Balance of Nature, Liberty Mutual, USAA and Indeed are among the most-seen advertisers on the network.

After the divisive Trump years, brands often feel compelled to take a stand on everything from COVID vaccines to voting rights to Simone Biles’ mental health.

Behind the Ad Council’s moves to target Republican-leaning groups, including evangelicals and farmers.

Behind the Ad Council’s moves to target Republican-leaning groups, including evangelicals and farmers.

Hyundai Motor Company expands its vision of ‘Progress for Humanity’ by adding robotics to its concepts of mobility.

Career finance exec Jon Moeller will be first CEO in decades never to be a brand manager, but has backed aggressive ad spending.

Also MullenLowe LA is named AOR for National Hockey League team The Arizona Coyotes.

Pre-Covid, QR codes were mocked as a gimmick, many of us doubting whether they would ever be widely adopted. As we now know, of course, it’s a technology we’ve come to rely heavily on, helping to revive society as we lift out of lockdown.
This shift in…

E-commerce giant discusses how it creates packages for advertisers that include integrations with IMDb TV.

The online giant plans to appeal, describing the decision as being without merit.

The e-commerce giant said it has made its ads platform more robust in Q2, introducing 40 new features and self-service capabilities.

Spotlighting a Tennessee class and its teacher who went viral for his personalized handshakes, the spot builds on the company’s philosophy of “modern American optimism.”

The 2,500-square-foot space is stationed within the amusement park and links several pre-pandemic tactics while expanding the soda brand’s musical ties.

As marketers prepare to enter a new era, FCB Inferno managing director Katy Wright outlines how fueling creativity with tech and data can benefit brands and audiences alike.
Around the time I left school, I wanted more than anything to be an airline pi…